A deeper look at channels: An Insight Into Custom Channels (Part II of III)
This second part of the series on channels will deal with custom channels. You must be wondering why you need custom channels. Well custom channels are basically required to keep track of how your ad units are performing. All this and more will be explained to you in detail by Boyar Naito. There are three things that are extremely crucial here. These three essential elements are ad size, ad location, and page content. In addition to this there is another thing that you need to take care of. You should also be able to deduce results from this data and then figure out what is the best for your site and what is not. You can keep your eyes on this page for more information regarding targeting channels.
You can find more information about custom channels in Help Center.
